To make her passion comes true, Nay founder realized the importance to have a strong brand image. Therefore, she shared her vision by briefing WG creative team about the the brand's purpose and requirements.
The goal was to develop a brand guideline that cover all the aspects that a brand may needs to excel in the business world.
After conducting a brain storming session with Nay founder, the creative team at WG were tasked with developing the brand image.
The team started by creating the logo, the brand guidelines including the color palette, e-commerce website template and social media look & feel that would be used in the brand communication.